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                Evaluation
                Research
 
         
        Evaluation of Regional
        Public Health Tobacco Services
        The Alcohol & Public
        Health Research Unit was contracted by the Northern
        Regional Health Authority (now the HFA - Health Funding
        Authority) in 1996 to design and undertake an external
        evaluation of the tobacco services delivered by Auckland
        Healthcare and Northland Health.. This evaluation
        research examines their health promotion, health
        education and health protection activities.  
        The evaluation plan,
        developed in consultation with health service providers
        and peer reviewed prior to implementation, has the
        following objectives:  
        
            - Documentation and
                assessment of the tobacco programmes. 
 
            - Developing
                appropriate impact measures for the overall
                regional programme, as well as for selected key
                programme areas. 
 
            - Using those measures
                to establish the impact of the programmes. 
 
            - Contributing
                information to assist managers, programme
                coordinators and workers to make continuous
                quality improvements. 
 
            - Contributing
                information that will assist the HFA and other
                service purchasers to make effective decisions in
                future tobacco programme purchasing.
 
         
        Areas of particular focus
        identified by the HFA are: 
        
            - The effectiveness,
                accessibility and appropriateness of the
                programmes for Maori. 
 
            - The integration of
                regulatory, health promotion and health education
                components of the programmes. 
 
            - External influences
                which impede or enhance the programmes, including
                linkages with other organisations. 
 
            - Comparison of
                programme design and delivery with national and
                international models of 'best practice'. 
 
         
        In meeting these
        requirements, the researchers employ a methodological
        framework that integrates evaluation theory and methods
        with Maori research values. Implementation of the
        evaluation project commenced in March 1997 and will run
        until November 1999.  
        Researchers  
        Carla Spinola, Helen Moewaka Barnes, Bridgette Masters 
        
         
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